Digital Marketing Simplified
Using our DC Growth Framework, we help local businesses 10x - 100x their leads with short, results-driven SEO Sprints.
When you start a business, you’re told you need digital marketing. You need things like SEO, PPC, SEM, and OPP. (That last one’s not really a thing unless, of course, you grew up in the ‘90s.)
It all sounds strange and magical and, if we’re being honest, a little overwhelming.
Am I right?
And we all know strange and magical things are not to be trusted. #snakeoil
At Downwind Creative, we want to clear the smoke from the mirrors, unhide the ball, and shine a glorious light on just
what digital marketing means, so you can
boldly go and build the empire of your dreams.
Are you ready? Keep scrolling…
TRAFFIC + CONVERSIONS = CLIENTS
It’s really that simple.
Traffic Strategies
Traffic can be divided into two buckets:
Paid
Organic
Paid strategies like Pay Per Click ads on Google, Bing, or Yahoo or Facebook billboard and boomerang ads drive traffic fast.
Organic strategies include Search Engine Optimization (SEO), which consists of things like onsite keyword optimization, content marketing, and Social Media Marketing.
Organic marketing takes more time to drive traffic, but it is a longer-lasting strategy because it is cumulative.
Once you stop paying for ads, if you haven’t invested in SEO, your business disappears.
That’s why we focus on SEO!
Conversion Strategies
Converting visitors to clients involves a combination of many factors, like:
Branding - is it unique? does it resonate?
Website - is it mobile responsive? Does it use modern principles of design?
Reputation - do you have 5-star ratings across the major review sites?
Onsite Engagement - do you have clear calls to action on your website? Is there live interaction?
Offline Engagement - are you communicating frequently with prospects and clients in the way they want you to?
ADA Compliance - is your site accessible to the broadest range of clients?
We build businesses.
By combining proven traffic generating strategies with advanced conversion techniques, we help build businesses just like yours.
You want more clients?
We’re grateful to work with
incredible clients.
Good Bye Longterm Contracts.
Hello Sprints.
There’s a reason your current digital marketing strategy isn’t bringing you the results you want. If your marketing team is doing the same thing they’ve always done, yielding you flat results just to collect a monthly retainer—it’s time to STOP.
There are over 98,000 searches per second on Google.
Don’t you want a piece of that?